Shopping and rewards platform ShopBack has launched ShopBack PayLater, a Buy Now, Pay Later payment option. The brand also sees a global brand refresh with the new tagline For The Wins across its 10 markets in Asia Pacific. The brand looks to translate small wins on ShopBack’s platform into an elevated shopping experience.
ShopBack PayLater will be available at over 4,000 online and in-store merchants in Singapore and Malaysia. These merchants include Charles & Keith, Crate & Barrel, Love Bonito, Shiseido, ZALORA, and more.
ShopBack’s PayLater integrates hoolah’s platform capabilities. Shoppers can then split their in-store or online purchases into three interest-free monthly instalments when they check out via ShopBack. Cashback earned from shopping online and in-store Cashback earned via ShopBack Pay can also be used to offset PayLater payments.
Visit the ShopBack Feels Good Carnival over the next few weeks. ShopBack has collaborated with CapitaLand Malls until 18 September. Get a chance to win S$100,000 worth of Tesla shares with every PayLater order, and other prizes. Get S$8 eCapitaVoucher with a minimum spend of S$80 plus S$10 off S$30 promotions for new ShopBack PayLater users. Play games at the booth and win vouchers, cash back and more. There will also be free R&B bubble tea and goodies for users who download and activate ShopBack PayLater.
Visit Westgate from 18 to 24 July, Plaza Singapura from 1 to 7 August, Funan DigitaLife Mall from 15 to 21 August, Bugis+ from 29 August to 4 September and Junction 8 from 12 to 18 September 2022.
“ShopBack believes in the power of small wins, applied consistently and continuously, and we work relentlessly to deliver smarter ways to shop and pay. We hope that the rebrand brings out this message more strongly to our shoppers. As we grow our network of partners and global brands, we will continue to engage shoppers across multiple touchpoints, help partners gain visibility and sales, and support them in achieving their own victories through small wins.”
Henry Chan, ShopBack CEO and Co-founder