Sensitive skin finally gets the glow-up it deserves. Cetaphil has just introduced its new Gentle Exfoliating SA Range, thoughtfully developed for skin that needs a gentle touch, without compromising results.
Launched on 25 June 2025, this new range includes two daily-use products: the Gentle Exfoliating SA Cleanser and the Gentle Exfoliating SA Lotion. Both are now available in major pharmacies, supermarkets and online across Singapore.
What’s New: A Triple-Acid Blend with Skin-Soothing Benefits
Unlike harsh scrubs that can damage sensitive skin, Cetaphil’s latest innovation uses a chemical exfoliation approach, combining three clinically backed exfoliating acids:
| Acid Type | Name | Skin Benefit |
|---|---|---|
| AHA | Mandelic Acid | Evens skin tone and improves radiance |
| BHA | Salicylic Acid | Clears clogged pores and reduces inflammation |
| PHA | Gluconolactone | Hydrates and gently exfoliates with minimal irritation |
These actives are balanced by glycerin, niacinamide, and panthenol, ingredients known for calming and strengthening the skin barrier.
Key Results in Just 7 Days
Dermatologically tested and clinically proven, both products in the SA range are safe for all skin types, even the most sensitive. Here’s what you can expect:
| Product | Benefits |
|---|---|
| Gentle Exfoliating SA Cleanser | Softer skin after one use, visible radiance in 7 days, and reduced pigmentation and skin sensitivity by 39% |
| Gentle Exfoliating SA Lotion | 48-hour hydration, improved skin texture, reduced stretch marks, and skin sensitivity lowered by 55% |
Used together, this two-step system helps to speed up skin renewal, brighten dull skin, and defend against the five signs of skin sensitivity.
Why It Matters: Physical vs. Chemical Exfoliation
Exfoliation is key to maintaining skin health, but many traditional scrubs can be too aggressive, especially for those with sensitive skin. Physical exfoliation relies on abrasive particles and pressure, often causing microtears or barrier disruption.
In contrast, chemical exfoliation works by gently dissolving dead skin cells and unclogging pores without rubbing or scrubbing. Cetaphil’s new SA range offers a safe and effective chemical exfoliation experience, promoting healthy skin renewal while keeping irritation at bay.
Where to Buy
| Product | Size | Price |
|---|---|---|
| SA Cleanser | 236ml / 473ml | S$17.25 / S$25.65 |
| SA Lotion | 236ml | S$22.90 |
Available at leading pharmacies, supermarkets, and Cetaphil’s online platforms in Singapore.
Backed by 75 Years of Skin Science
Since launching over 75 years ago, Cetaphil has earned global trust by creating gentle yet effective solutions for sensitive skin. The SA range reflects this legacy, combining scientific rigour, dermatologist approval, and real-world effectiveness.
Ms Agnes Tan, Country Manager of Galderma Singapore, shared, “We are proud to bring this new range to Singapore. It offers a more progressive approach to exfoliation that respects skin’s natural balance, something our customers have long asked for.”
Cetaphil Brings Skin Science to Life with SkinLabs Pop-Up at Beach Road
From 26 to 29 June 2025, the sensitive skincare brand is launching its first-ever pop-up store in Singapore at 265 Beach Road, and it’s anything but your typical beauty activation. The two-storey shophouse experience is designed to spotlight science-backed skincare, engage Gen Z consumers and showcase the brand’s latest innovations.
What to Expect: Six Labs of Skin Discovery
The space is thoughtfully segmented into multiple zone. Each one is a little lab where skincare meets lifestyle:
| Lab | Experience |
|---|---|
| Product Lab | Test Cetaphil’s classic favourites and newest innovations, including the Gentle Exfoliating SA range. |
| Content Lab | Instagrammable corners decked out in soft light and minimalist design for aesthetic snaps. |
| Test Lab | Enjoy a complimentary hand massage with the triple-acid Gentle Exfoliating SA Lotion (AHA, BHA, PHA). |
| Skin Lab | Get a professional skin analysis to discover what your skin truly needs. |
| Learning Lab | Expert talks from dermatologists, dietitians, and yoga instructors for just S$15, with a goodie bag worth S$50. |
| Create Lab | Spend S$30 on-site and customise your own denim tote in partnership with LASALLE College of the Arts students. |
Ticketed Learning Lab Sessions
| Date & Time | Speaker (Click on speaker for tickets) | Topic |
|---|---|---|
| 28 June, 1:45–3:30pm | Dr. Kong Yan Ling (DermAlly) | Gentle exfoliation for sensitive skin |
| 28 June, 1:45–3:30pm | Derrick Ong (Eat Right) | Nutrition and skin health |
| 29 June, 8:30–11:00am | Foxypony (@f0xypony) | Yoga for skin and wellness |
Each S$15 ticket comes with a Cetaphil goodie bag worth S$50.
