PRISM+ has built a strong reputation for delivering high-quality yet affordable technology, first with TVs and gaming monitors, then with air conditioners and smart home devices. Now, the brand is making an even bigger leap into home appliances with the launch of its Monsoon Laundry Series, the upcoming Cyclone Laundry Series, and an expanded PureFresh Refrigerator lineup. With this latest expansion, PRISM+ is challenging traditional appliance brands by proving that premium technology can be both accessible and affordable.
Smarter Laundry, Better Cleaning
The Monsoon Laundry Series introduces intelligent, user-friendly washing and drying solutions designed for modern households. These new washing machines and dryers feature Steam Wash sanitation and Quick Wash cycles, offering a deep clean while remaining efficient. The machines are powered by energy-saving BLDC motors, reducing electricity and water consumption without compromising performance.
One of the most exciting additions is the Monsoon Heat Pump Dryer, which features Singapore’s first UV-light sanitation technology. This built-in UV system eliminates 99% of bacteria and allergens, ensuring that clothes are not only dry but also hygienically clean. The dryer also comes with Smart Dry mode, an AI-powered feature that automatically adjusts drying time and temperature based on the load size and humidity levels, preventing heat damage to fabrics. Designed for ease of use, the washers and dryers include an LED colour touch panel, making controls intuitive and accessible for all users.
For those seeking an even more advanced laundry experience, PRISM+ will introduce the Cyclone Laundry Series in Q2 2025. This premium lineup incorporates AI Smart Wash & Dry technology, which detects fabric type, weight, and soil levels to optimise detergent use, water levels, and cycle duration. Auto Detergent & Softener Dosing eliminates the need for manual measurements, reducing waste while ensuring consistent results. Additionally, the Direct Drive motor offers a quieter, more energy-efficient performance, making the Cyclone Series one of the most sophisticated laundry systems available.
Revolutionising Refrigeration with Smarter Storage
A year after launching its PureFresh Refrigerator series, PRISM+ is introducing three new models to cater to different household needs. The highlight of this expansion is the PureFresh SBSi 560, a 560L side-by-side fridge that includes PRISM+’s first-ever ice and water dispenser. This addition brings a new level of convenience, allowing users to access chilled water and ice instantly.
For homeowners with compact kitchens, the PureFresh FDR 440 offers a 440L four-door fridge with a bottom freezer, providing efficient storage while maximising space. Meanwhile, the PureFresh TMF 640 is a 640L top-mount freezer model, offering generous storage at an affordable price. These new fridges retain the premium features found in previous PRISM+ models, including vacuum-insulated panels, no-frost technology, ceramic carbon filters, and LED touch displays, ensuring that food stays fresher for longer.
PRISM+: A New Force in Home Appliances
With its expansion into laundry appliances and refrigerators, PRISM+ is proving that high-quality home technology doesn’t have to come at a high price. The Monsoon Laundry Series is available for pre-order now, with a S$100 discount on all models, making it one of the most affordable smart laundry solutions on the market. The Cyclone Laundry Series is set to launch in Q2 2025, promising even more advanced features for those who demand the best in home care.
For more details on the new PRISM+ Home Appliances lineup, visit prismplus.sg.
