ZALORA, Asian online fashion store, is reaching out to more shoppers on the WeChat messaging app and a flagship digital interactive pop-up store at ION Orchard in partnership with Samsung.
The ZALORA Shop @ ION brings the online retailer to life by allowing customers to touch, feel and try on a carefully curated selection of exclusive brands, from in-house label ZALORA to global brands including River Island, Material Girl, Lola Skye, H.E. by Mango and Burton Menswear. The shop is equipped with the Samsung GALAXY ALPHA 4G+ and GALAXY Tab S (10.5”) for you to browse lookbooks for styling tips on how to mix and match pieces. Then make your purchase at the self-serve express checkout counters and your items will be delivered to your doorstep, without having to lug around your shopping bags like you used to.
WeChat users in Singapore can now connect with ZALORA through their official account. Keep up with the latest news and campaigns, and easily navigate ZALORA’s online shopping app using in-built keyword shortcuts, all without leaving WeChat.
To commemorate the start of this partnership, ZALORA is launching their Singles’ Day (11/11) campaign on their official WeChat account. The first 1,000 fans to text in “ILoveZALORA” on 11 November between 11am to 7pm will win ZALORA vouchers worth S$11, with no minimum spend required. To win, simply:
- Follow ZALORA on their official WeChat account (WeChat ID: ZaloraSG)
- Send a text in saying: “ILoveZALORA”
- First 1,000 people to text wins
Winners will be notified via ZALORA’s official WeChat account by 6PM on 12 November.
