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Nike Cortez 40th Anniversary Collection On Display till 15 July 2012

Nike Cortez Singapore Celebrity Designs (thumbnail)
Nike Cortez Singapore Celebrity Designs
Nike Cortez Singapore Celebrity Designs

2 July 2012, Singapore – This year marks 40 Years of the NIKE Cortez.  Originally designed in the mid-sixties by Bill Bowerman, The Cortez’s simple aesthetic and wearability today has earned a strong following.   The 1972 US Running Coach, the “Cortez” was the supreme training shoe for long distance running.   It was made of a thick long-wearing outer sole with a full-length sponge mid-sole cushion to absorb road shock and reduce leg fatigue, while elevating the heel to reduce Achilles tendon strain.

The “CORTEZ TURNS 40” celebrations in this region has travelled to five countries including Malaysia, Indonesia, Thailand, the Philippines and finally in Singapore.  Each country invited eight talents in various fields to customize a Nike Cortez.   All 40 pairs of the Cortez will then be stored as part of NIKE’s archive.

Nike Cortez Singapore Celebrity Designers

In Singapore the eight Singaporean personalities come from the fields of fashion, entertainment, music, sports and arts.  You can check out these customised NIKE Cortez at Limited Edt Chamber, B2-23 Canal Level, The Shoppes at Marina Bay Sands till 15 July 2012.

 

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