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AIA extends free COVID-19 coverage for customers, staff and dependents and AIA Insurance Representatives till mid 2021

AIA Singapore has invested over S$5 million in different community initiatives to comprehensively support Singaporeans throughout 2020. Holistic efforts to make quality healthcare accessible to all, providing monetary assistance for their employees, boosting the mental resilience of working Singaporeans amid a trying time for mental health, and creating employment opportunities in the financial sector.

The life insurer has also been practicing corporate social responsibility having raised S$550,000 for their two adopted charities, Children’s Wishing Well and the VIVA Foundation for Children with Cancer. This is on top of AIA Singapore’s multi-million dollar investment in keeping the community resilient as Singapore transitions to its Phase 3 reopening.

Part of a regional AIA #ShareTheLove movement taking place across Asia, the campaign, besides offering complimentary AIA #ShareTheLove insurance plans, includes fundraisers for the two beneficiaries. AIA Singapore continues to support  disadvantaged children and youths, raising funds to progress education, groceries, wellness and enrichment programmes. This year, they also expanded on their giving commitment, partnering with the VIVA Foundation for Children with Cancer to support fundraising efforts for pediatric cancer research.

AIA Singapore is doubling down on their commitment to help ensure quality healthcare is accessible to all. The insurer is extending comprehensive support to ensure the community’s physical and mental wellness are well-supported during this exceptional period.

Throughout 2020, AIA Singapore has invested millions into providing necessary coverage, services, and support to keep Singaporeans protected against infectious diseases and health risks prevalent in the pandemic. These initiatives include:

In line with continued efforts by the government of Singapore to create and protect jobs for locals across sectors, AIA Singapore allocated significant funds to support their employees while working from home and generate career opportunities for aspiring professionals:

#ShareTheLove Campaign — AIA Charity Golf Virtual ChallengeNow in its 5th year, AIA raised hundreds of thousands in the virtual edition of its annual key fundraising event. Made possible by the generous support of AIA’s business partners, staff, and financial representatives, AIA raised an exceptional amount in this challenging year alone. The annual event has garnered more than $1 million since 2016. 
#ShareTheLove Campaign — Donation MatchingAIA Insurance Representatives pledged their support by donating a portion of their policy sales from September to October 2020 to continue doing their part for the community. 
Grocery donation drive during circuit breakerAIA rallied staff, insurance representatives, and customers to help ease the financial burdens of their affected community at the height of the circuit breaker period. The proceeds helped fund groceries for the Children’s Wishing Well beneficiaries.
Sale of AIA Buddy Kids Christmas Merchandise (Sale period: November-December 2020)All proceeds from the purchase of the AIA Buddy Kids packs will go to the VIVA Foundation for Children with Cancer. Buddy is AIA’s trusty sidekick and learning mate that is encouraging kids to recognise the value of being active, eating right, and being financially healthy.
CSR Initiatives in 2020

AIA Singapore’s Singapore Premier League sponsorship have supported other members of the community, committing to making great strides in bringing football closer to the community with the focus of inspiring people to live active lifestyles.

Additional support extended by AIA Singapore amid COVID-19

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