The first SK-II x CRYBABY collaboration pairs the iconic Facial Treatment Essence with travel-size skincare and a collectible character Cap Sleeve.
SK-II and POP MART have teamed up for the first SK-II x CRYBABY Limited Edition Facial Treatment Essence set. Now available in Singapore for S$328, the collaboration turns one of SK-II’s most recognisable skincare products into a vivid red collectible made for both the vanity table and the daily routine.
The partnership brings together SK-II’s belief in showing your best bare skin and CRYBABY’s emotionally honest character. Its campaign theme encourages fans to be free to bare their love, emotions and true selves.
SK-II and CRYBABY Meet in a First-Ever Collaboration
CRYBABY has become one of POP MART’s most recognisable characters, known for its teary eyes and open display of emotion. Rather than treating vulnerability as something to hide, the character celebrates it as part of being authentic.
That message gives this beauty collaboration a more natural fit than a simple logo swap. SK-II’s Facial Treatment Essence is reworked as an expressive collectible, while the packaging carries CRYBABY’s romantic red palette, heart motifs and illustrated bridge scene.
What Is Included in the S$328 SK-II x CRYBABY Set?
The Singapore set includes four items:
- Facial Treatment Essence 230ml
- Facial Treatment Essence 30ml
- SKINPOWER Re-New Cream 15g
- SK-II x CRYBABY Cap Sleeve
The full-size 230ml Facial Treatment Essence anchors the set. A 30ml bottle and 15g cream make the bundle useful for travel, while the CRYBABY Cap Sleeve adds the collectible element that distinguishes this release from a standard skincare set.
PITERA Meets Collectible Culture
SK-II’s Facial Treatment Essence contains over 90% PITERA, the brand’s naturally derived ingredient created through a proprietary yeast fermentation process. SK-II describes PITERA as containing more than 50 micronutrients, including vitamins, amino acids, minerals and organic acids.
Often referred to by SK-II as its ‘Miracle Water’, the Facial Treatment Essence remains the practical centre of the collaboration. The brand says regular use supports its promise of Crystal Clear Bare Skin.
A Presentation Box Designed for Display
The packaging is as important as the skincare inside. The illustrated red box opens to reveal individual compartments and the CRYBABY character in a clear display case. It feels gift-ready without losing the playful visual language that POP MART collectors expect.
For existing Facial Treatment Essence users, the travel-size products and collectible accessory add novelty to a familiar routine. For CRYBABY fans, it is a crossover that offers something usable rather than a display-only release.
Where to Buy the SK-II x CRYBABY Set in Singapore
SINGAPORE LAUNCH DETAILS
Price: S$328 | Availability: All SK-II counters and online retailers in Singapore
The SK-II x CRYBABY Limited Edition Facial Treatment Essence set is available now at all SK-II counters and through online retailers in Singapore. The set retails at S$328.