SingTel streamed K Pop girl group, 2NE1’s special live performance at Read Bridge, Clarke Quay tonight via SingTel’s new Amazapp mobile app, on giant outdoor screens at Knightsbridge, Bugis Junction, JCube and Toa Payoh Hub across Singapore. SingTel also aired the showcase live via mio TV, as well as its website and Facebook page. This is ahead of 2NE1’s New Evolution Global Tour where the four vivacious girls CL, Minzy, Dara and Bom will be back on 1 December 2012 to perform a full-fledge concert at the Singapore Indoor Stadium. Tickets to this concert range from S$148 to S$288 and can be purchased through SISTIC. This is SingTel’s continuing effort to transform into a multimedia and ICT company that goes beyond traditional telecommunication services to offer content-rich services that enhance and simplify customers’ lives. Mr Allen Lew, SingTel’s Country Chief Officer Singapore, mentioned that tonight’s 2NE1 performance will be the first of a series of technology-enhanced events organised by SingTel to delight its customers and showcase its multimedia capabilities. Follow us on facebook and twitter. More photos taken with Canon EOS 5D MK III have been uploaded here.