16 October 2012, Singapore – As part of TravelRave week in Singapore, this year’s Singapore Experience Awards recognised 30 outstanding businesses and individuals in an award ceremony held last night at the Island Ballroom of Shangri-la Hotel Singapore. The Guest-of-Honour for the night was Singapore’s President Tony Tan Keng Yam.
![Singapore Experience Awards 2012 - Guest of Honour - President Tony Tan | SUPERADRIANME.com Singapore Experience Awards 2012 - Guest of Honour - President Tony Tan](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME01.DSC_7545.jpg)
A panel of 77 judges comprising local and overseas industry leaders from the fields of dining, education, entertainment and hospitality evaluated the finalists based on a stringent set of criteria including interviews and mystery shopping.
EVENTS
![Singapore Experience Awards 2012 - Leisure Event of The Year - Chingay Parade Singapore 2011, People | SUPERADRIANME.com's Association Singapore Experience Awards 2012 - Leisure Event of The Year - Chingay Parade Singapore 2011, People's Association](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME03.DSC_7609.jpg)
- Association Conference of the Year – 21st International Association for Volunteer Effort (IAVE) World Volunteer Conference, National Volunteer and Philanthropy Centre (NVPC)
- Exhibition of the Year -Asia TV Forum and Market, Reed Exhibitions
- Leisure Event of the Year – Chingay Parade Singapore 2011, People’s Association
- Meeting of the Year -IHG Australasia, Middle East & Africa Leader’s Meeting2011, DG Global Australasia Pte Ltd
- Trade Conference of the Year -Digital & Music Matters, Branded
MARKETING & MEDIA
- Best Singapore Experience Story – Broadcast – “Play to Bond” by Koh Say Chong, Salt Films
- Best Singapore Experience Story – Digital – “Singapore Fling: The Local’s Guide to Singapore’s Best Food” by Lorraine Elliot, Not Quite Nigella
- Best Singapore Experience Story – Print – “Singapore Guide” by Danii Dugaev, Afisha Mir Magazine
- Most Innovative Marketing Initiative – “Elephant Parade Singapore 2011 at Tangs the Christmas Store” by TANGS
EXPERIENCE
![Singapore Experience Awards 2012 - Best Hotel Experience - The St. Regis Singapore | SUPERADRIANME.com Singapore Experience Awards 2012 - Best Hotel Experience - The St. Regis Singapore](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME12.DSC_7837.jpg)
- Best Business Event Service Experience – MP Singapore Pte Ltd & Pico Art International Pte Ltd for 20th World Orchid Conference 2011, Singapore
- Best Business Event Venue Experience – Sands Expo and Convention Centre, Marina Bay Sands
- Best Dining Experience -L’Atelier de Joel Robuchon, Resorts World Sentosa
- Best Education Experience (Tourism and Hospitality) – School of Hospitality, Republic Polytechnic
- Best Enrichment Experience -DNA Learning Lab Programmes, Science Centre Singapore
- Best Healthcare Experience -Specialist Dental Group
- Best Hotel Experience -The St. Regis Singapore
- Best Nightspot Experience -1-Altitude
- Best Shopping Experience – Malmaison by The Hour Glass
- Best Travel Experience -Dhobis, Saris and a Spot of Curry, The Original Singapore Walks, Journeys Pte Ltd
- Best Visitor Attraction Experience -Night Safari
CUSTOMER SERVICE
- Food & Beverage – Paul Lui, My Humble House, Tunglok Group
- Hotel – Tan Seow Chyi Evelyn, Park Hotel Clarke Quay
- Nightspot -Mohamed Azlam s/o Abdul Kadir, The Fullerton Hotel
- Retail – Lee Boon Choo Wendy, DFS Galleria Singapore
- Tour Guiding – Ainah Binte Manap, Freelance
- Transport (Taxi) – V A Moorthy, Comfort Transportation Pte Ltd
- Visitor Attraction – Chandramohan s/o Ramalingam, Jurong Bird Park, Wildlife Reserves Singapore
OUTSTANDING CONTRIBUTION
![Singapore Experience Awards 2012 - Tourism Entrepreneur of the Year - Ms Cynthia Chua, CEO & Founder of Spa Esprit Group | SUPERADRIANME.com Singapore Experience Awards 2012 - Tourism Entrepreneur of the Year - Ms Cynthia Chua, CEO & Founder of Spa Esprit Group](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME16.DSC_7867.jpg)
- Business Event Ambassador – Mrs Tan Keat Fong, Deputy Director, Professional and International Relations, National Library Board
- Tourism Entrepreneur of the Year – Ms Cynthia Chua, CEO and Founder, Spa Esprit Group
- Lifetime Achievement for Outstanding Contribution to Tourism – Mr Benedict Soh, Executive Chairman, Kingsmen Creatives Ltd
![Singapore Experience Awards 2012 - Business Event Ambassador - Mrs Tan Keat Fong - Deputy Director of Professional and International Relations of the National Library Board | SUPERADRIANME.com Singapore Experience Awards 2012 - Business Event Ambassador - Mrs Tan Keat Fong - Deputy Director of Professional and International Relations of the National Library Board](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME05.DSC_7648.jpg)
![Singapore Experience Awards 2012 - Best Visitor Attraction Experience - Night Safari | SUPERADRIANME.com Singapore Experience Awards 2012 - Best Visitor Attraction Experience - Night Safari](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME11.DSC_7827.jpg)
![SUPERADRIANME10.DSSingapore Experience Awards 2012 - Best Shopping Experience - Malmaison by The Hour GlassC_7787 | SUPERADRIANME.com Singapore Experience Awards 2012 - Best Shopping Experience - Malmaison by The Hour Glass](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME10.DSC_7787.jpg)
![Singapore Experience Awards 2012 - Best Night Spot Experience - 1-Altitude | SUPERADRIANME.com Singapore Experience Awards 2012 - Best Night Spot Experience - 1-Altitude](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME09.DSC_7768.jpg)
![Singapore Experience Awards 2012 - Best Hotel Experience - The St. Regis Singapore | SUPERADRIANME.com Singapore Experience Awards 2012 - Best Hotel Experience - The St. Regis Singapore](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME08.DSC_7752.jpg)
![Singapore Experience Awards 2012 - Best Dining Experience - L | SUPERADRIANME.com'Atelier de Joel Robuchon, Resorts World Sentosa Singapore Experience Awards 2012 - Best Dining Experience - L'Atelier de Joel Robuchon, Resorts World Sentosa](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME07.DSC_7716.jpg)
![Singapore Experience Awards 2012 - Best Business Event Venue Experience - Sands Expo and Convention Centre, Marina Bay Sands | SUPERADRIANME.com Singapore Experience Awards 2012 - Best Business Event Venue Experience - Sands Expo and Convention Centre, Marina Bay Sands](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME06.DSC_7701.jpg)
![Singapore Experience Awards 2012 - Trade Conference of the Year - Digital & Music Matters, Branded | SUPERADRIANME.com Singapore Experience Awards 2012 - Trade Conference of the Year - Digital & Music Matters, Branded](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME04.DSC_7628.jpg)
![Singapore Experience Awards 2012 - Most Innovative Marketing Initiative - "Elephant Parade Singapore 2011 at TANGS the Christmas Store" by TANGS | SUPERADRIANME.com Singapore Experience Awards 2012 - Most Innovative Marketing Initiative - "Elephant Parade Singapore 2011 at TANGS the Christmas Store" by TANGS](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME14.DSC_7842.jpg)
![Mr. Lionel Yeo, Singapore Tourism Board, Chief Executive at the Singapore Experience Awards 2012 | SUPERADRIANME.com Mr. Lionel Yeo, Singapore Tourism Board, Chief Executive at the Singapore Experience Awards 2012](https://superadrianme.com/wp-content/uploads/2012/10/SUPERADRIANME1.DSC_7539.jpg)
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