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Swiss International Air Lines is looking for people from 17 countries interested in knowing Switzerland from an individual local perspective.
The European countries include France, Germany, Italy, Norway, Russia, Sweden, Spain and UK. The other countries include Brazil, Canada, India, Israel, Japan, Singapore, South Africa and USA.
SWISS is inviting people from nine European cities and eight farther afield to apply to make this unique trip by submitting a creative one-minute video to its special swiss.com/welcome platform from now till 30 November 2015.
The entries will be judged by the online community to determine the 20 best submissions from each of the 17 countries. A judging panel will then choose a winner from among these for each country by 14 December.
The winners will each get an attractive individual trip to Switzerland with personal contact with the Swiss hosts, and a SWISS flight voucher, their hotel accommodation as well as a travel allowance.
A second phase of the “A SWISS Welcome” will launch in early 2016 when SWISS invites members of the Swiss public to apply to serve as the visitors’ hosts. Successful applicants will be selected by a combination of public voting and a judging panel.
The winners from abroad will arrive in Switzerland in March next year and will be introduced to their Swiss hosts at a welcome event in Zurich in appropriately “Swiss” surrounds. They will spend the following two to three days travelling around the country with their hosts.
A film featuring the guest experiences with the best and funniest “A SWISS Welcome” encounters will be produced and shown on the programme website from end of April next year.
