As the Year of the Snake slithers its way into the lunar calendar, we explore the artistry and traditions behind one of Chinese New Year’s most cherished elements—red packet designs. From intricate patterns symbolising prosperity and longevity to bold interpretations of the snake’s grace and mystique, this year’s 100 plus creations reflect a fusion of heritage and modernity. Discover the craftsmanship, creativity, and stories behind these striking red packets, each serving as a thoughtful and symbolic token of goodwill and fortune.
Be sure to explore our other Chinese New Year features, from top dining spots to celebrate the festivities and impressive takeaway options for friends and family, to unique Year of the Snake collaboration spirits and stylish mahjong and poker sets.
For this year’s annual red packet feature, we took a fresh approach by capturing these stunning red packets using the Huawei Mate X6, showcasing their vibrant designs, with no edits. The goal was to highlight the intricate details, rich colours, and craftsmanship of each red packet just as they are, offering a more authentic and unfiltered perspective. With the Mate X6’s advanced camera technology, we were able to bring out the true essence of these beautiful designs, ensuring that every element—from the bold patterns to the subtle accents—shines through in its natural glory. This unedited approach emphasizes the beauty and significance of the red packets in their purest form, perfectly aligned with the spirit of the Lunar New Year.
- Snake – A Symbol of Wisdom, Transformation, and Prosperity
- Festive Red Packets with Elegant Pouches and Goodies
- Branded IP Red Packets Redefine Chinese New Year Gifting
- Exquisite Red Packets That Deserve Generous Gifts
- Creative and Unique Red Packet Designs
- Bold Text and Playful Red Packet Designs
- Cute, Playful Designs That Bring Joy to Kids
- Not So Red. Embracing Contemporary Colours and Styles
- Evergreen Traditional Red Packet Designs for the Old-School at Heart
Snake – A Symbol of Wisdom, Transformation, and Prosperity
The snake, the sixth animal in the Chinese zodiac, symbolises wisdom, intuition, and transformation. Known for its intelligence and resourcefulness, it embodies renewal and growth, as seen in its ability to shed its skin. Often associated with wealth and prosperity, the snake’s coiled form resembles the infinity symbol, signifying continuity and endless possibilities. In Chinese culture, it is admired for its elegance and grace, representing guardianship and protection, making it a revered symbol of fortune and personal growth in the zodiac.

Creative and design marketing agency Studio 155 is celebrating the Year of the Snake with a meaningful twist. Their limited-edition red packet design is now available, with proceeds going to LOVE, NILS, a non-profit organization dedicated to supporting cancer patients and their caregivers. Each purchase contributes directly to providing emotional, social, and community assistance, as well as raising awareness for childhood cancer. To get your hands on these beautifully designed angbaos, fill in the form here. Let’s welcome the new year with generosity and compassion.

This year, the Singapore Chinese Cultural Centre‘s Snake Red Packets offer a fun, interactive experience. Simply tear along the perforated lines to create a 2D snake. Complete a survey at the “蛇prise” CNY Art Installation on SCCC’s Roof Garden and redeem a set daily from 10am to 10pm at the reception, while supplies last.










Festive Red Packets with Elegant Pouches and Goodies
These red packets are accompanied by beautifully crafted pouches, orange bags, or delightful goodies that enhance the festive spirit. These thoughtful additions not only elevate the experience of gifting but also symbolise the abundance and good fortune that the new year brings. The pouches and bags, often in rich, vibrant hues of red and gold, are designed to protect the red packets and add an extra layer of auspiciousness to the gesture.




Swiss Private Bank EFG International‘s Chinese New Year red packets beautifully merge modern design with traditional motifs. The delicate lace patterns of peony flowers evoke the vibrant blossoms of spring, bringing wishes of prosperity and good fortune for the upcoming year. At the same time, the sleek snakeskin design on the side subtly honours the Year of the Snake, symbolising transformation and growth in the year to come.




Branded IP Red Packets Redefine Chinese New Year Gifting
Branded intellectual property (IP) has become a major trend in the design of red packets, adding an extra layer of excitement and appeal to the traditional gift. From beloved cartoon characters to iconic pop culture symbols, these red packets featuring popular IPs have captured the hearts of both young and old, blending nostalgia with festive joy.
Brands have tapped into the demand for limited-edition collaborations, offering unique, playful designs that resonate with fans and collectors alike. Whether it’s a favourite childhood character or a trendy brand collaboration, these red packets elevate the gifting experience, making them a coveted item during Chinese New Year celebrations.




Exquisite Red Packets That Deserve Generous Gifts
Some red packets are so beautifully crafted that they deserve more than just a token amount inside. With intricate designs, luxurious materials, and attention to detail, these stunning creations elevate the tradition of gifting during Chinese New Year. From shimmering gold accents to elaborate artwork, these red packets are more like collectible treasures than simple envelopes. Given their exquisite craftsmanship, it’s only fitting that such red packets should hold more than just a small gift—perhaps a generous sum that matches their value and significance, reflecting the prosperity and good fortune they symbolise.




Creative and Unique Red Packet Designs
This Chinese New Year, a host of iconic brands has unveiled their creative flair with unique red packet designs that beautifully blend tradition with contemporary style. Artyzen Singapore introduces versatile artistic designs ideal for occasions like birthdays and weddings, while Starhub features elegant side-opening envelopes adorned with traditional peony and fish motifs. Starbucks Hong Kong delights with a lion head that slides up to reveal the charming Starbucks bear, and Shangri-La Hotels Group adds an interactive touch with red packets that unveil auspicious greetings.
Super Fat Design’s bold Fat Stacks bring a playful edge, and Trust Bank’s vibrant, colourful red packets exude sophisticated joy. Sofitel Singapore City Centre adds a luxurious flourish with its floral-shaped design, while both Schroders and Singapore Turf Club incorporate intricate peony-inspired artwork. Asahi collaborates with TERADAMOKEI to bring Japanese artistry to life with a 1:100 scale Model Kit concept, and foodpanda’s red packets captivate with a 3D pop-up effect. Aesop keeps things elegantly minimal, offering an aromatic surprise with its understated yet fragrant red packets.
Ode to Art showcases innovation with an inner envelope that reveals a swimming fish and gold ingot. AirAsia injects fun with playful mascot-themed packets that come with customisable stickers and a scratch-off feature to uncover surprises for the year ahead. These imaginative designs not only elevate the art of gifting but also embody the creativity and spirit of each brand.

















Bold Text and Playful Red Packet Designs
This year, they’re taking on a whole new level of fun, with big, bold wordings and playful puns that pack a punch! And if you’re looking for a design that’s as unique as the Lunar New Year itself, look no further than Lee Jun Le and his Lele Font. This talented artist, known for his quirky and expressive style, has become a rising star in the design world, with Brand Cellar, Si Chuan Dou Hua and Soup Restaurant eager to collaborate and feature his distinctive font. With his eye-catching creations now making their mark on red packets, these festive designs are sure to bring a smile and a little extra luck to your celebrations.



Soup Restaurant embraces the festive season with a meaningful collaboration with local artist Lee Jun Le, who was diagnosed with autism at the age of three. Jun Le’s art, known for its bold and expressive style, celebrates the beauty in imperfections. Despite facing challenges in verbal communication, he finds joy in simple moments, such as transcribing “The Heart Sutra” and observing MRT trains. With every festive set purchase, customers will receive a set of intricately handwritten 幸福圆满 (Happiness & Fulfillment) red packets featuring Jun Le’s signature “Junle Font.” These red packets are also available with any retail purchase, making them a unique and heartfelt way to support local artistry.




This Lunar New Year, IPPUDO invites you to spread joy and prosperity with exclusive red packets featuring the iconic Daruma and ramen bowls, inspired by the phrase 幸福拉来 (Happiness Pulled In). The Daruma, symbolising perseverance and good fortune, reminds us to pursue our dreams in the coming year, while the ramen bowl represents warmth and the joy of sharing a meal with loved ones. Customers who spend S$50 (or S$70 at IPPUDO Marina Bay Sands) for dine-in or takeaway will receive a pack of five red packets, perfect for sharing blessings with family and friends.


Cute, Playful Designs That Bring Joy to Kids
When it comes to red packets for kids, cuteness takes center stage! These adorable designs, often featuring playful animals, colorful patterns, and whimsical characters, are beloved by little ones and parents alike, even without the need for licensed characters. With their cheerful illustrations and vibrant colors, these red packets capture the joy and excitement of the Lunar New Year, making them a delightful part of the festivities. Whether it’s a smiling lion, a mischievous cat, or a joyful duck, these charming red packets add a touch of magic to any child’s holiday experience, making them a popular choice year after year.








Dian Xiao Er’s DD.Duck Red Packets for Chinese New Year 2025 offer a fun and festive twist to your celebrations. Featuring the lovable DD.Duck mascot in a variety of auspicious designs, these red packets symbolize blessings, prosperity, longevity, joy, and fortune. The designs include Blessing DD.Duck, Prosperity DD.Duck, Longevity DD.Duck, Auspicious DD.Duck, Huat Ah! DD.Duck, and Five Fortune DD.Duck, each representing unique wishes for the new year. With vibrant red and gold accents, these playful yet meaningful red packets blend traditional symbolism with a modern flair, making them perfect for gifting to loved ones.





Not So Red. Embracing Contemporary Colours and Styles
In recent years, red packets have broken away from the traditional red-and-gold palette, embracing a spectrum of modern and unconventional colours. These “not-so-red” red packets feature hues like pastel pinks, deep blues, elegant greens, and even minimalist monochromes, catering to a variety of tastes and aesthetics. While they deviate from the classic crimson associated with luck and prosperity, these fresh designs retain the festive essence through intricate patterns, cultural symbols, and luxurious finishes. Perfect for those seeking a contemporary twist on tradition, these stylish alternatives bring a touch of individuality to the timeless Lunar New Year custom.





Teaming up with the Garden City Fund for the fourth year running, Geneco is giving a cheeky nod to Singapore’s green roots with a fabulous collection of red packets inspired by the city’s lush landscapes. Crafted from 100% recycled paper (because Mother Earth deserves some love too), these beauties feature earthy tones and a dash of gold sparkle, representing the unbreakable bond between families and trees. But it doesn’t stop there – each packet also shines a spotlight on Singapore’s towering evergreens, reminding us all to appreciate the natural wonders that make our little red dot so special. Who says eco can’t be chic?









Evergreen Traditional Red Packet Designs for the Old-School at Heart
For those who cherish the timeless charm of tradition, evergreen red packet designs never go out of style. Rooted in cultural significance, these classic creations feature auspicious motifs like flowy koi, majestic phoenix, and intricate calligraphy, all symbolising prosperity, luck, and good fortune.
Drenched in vibrant reds and gilded accents, these red packets embody the essence of Lunar New Year, offering a nostalgic nod to the customs that have been cherished for generations. Perfect for the old-school at heart, these designs bring a sense of familiarity and heartfelt warmth to every festive celebration




















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