Accor has enhanced its loyalty programme ALL – Accor Live Limitless by partnering Fever, a global live-entertainment discovery platform. Launching in 50 gateway cities initially, Singapore included, the partnership will extend this to 100 global destinations.
ALL members in Singapore will enjoy access to 1,500 activities such as live entertainment, local tourism, cultural events and ticketing solutions here as well as when travelling. Fever Originals experiences in Singapore include Candlelight tribute mini-concerts amidst lighted candles such as A Tribute to Queen at Chijmes, Vivaldi’s Four Seasons at S.E.A., and other tributes to artistes such as JJ Lin and Jay Chou. Food experiences such as Plant-based perfection: Tempeh or Kimchi, or Find the Room: Surprise Meal in a Restaurant and Theatre, Comedy & Shows such as Delta Force Improv Presents “An Evening with The Ladoos”, or Mad Hatter’s (Gin &) Tea Party, a 1.5 hour-long immersive cocktail experience are just a sampling of events available.
In addition to existing ticketing access included within ALL, covering major sporting events (PSG matches, French Open, Rolex Paris Masters, etc.), food festivals (Taste Paris, London, Sao-Paulo) or legendary concerts at the Accor Arena Paris, this new destination-based service will expand the programme’s portfolio adding some of the best-rated experiences.
Reserve and obtain confirmation on www.all.com or on the ALL app. Either use ALL Reward points or pay by credit card while being rewarded with incremental ALL points.
Fever has helped millions of people every month to discover the best experiences in their cities, with a mission to democratise access to culture and entertainment in real life. Fever’s platform inspires its community to enjoy unique local experiences and events, from immersive art exhibitions, interactive theatrical experiences, festivals, and classical music concerts to molecular cocktail pop-ups while empowering creators with data and technology to create and expand experiences across the world.
“We want to give our loyalty members – whether during their day-to-day lives or during vacations – the chance to easily reserve experiences at any time in the heart of the city they’re in. As well as accessing numerous events and enjoying life to the full, they will be able to use their points to make reservations earning even more in the process! Fever’s expertise will enable ALL– Accor Live Limitless to offer its members the best possible experiences. At launch, we have iconic destinations already live such as New York, Paris, Singapore or London. This new service will also appeal to new members who will find our program even more attractive. This is further proof that the Group’s operations extend beyond the walls of its properties once again underlining our Augmented Hospitality strategy.”
Mehdi Hemici, Accor’s Chief Loyalty & Partnership Officer Accor
Feature Image: Fever Candlelight Concerts at Chijmes (Fever photo)